Our Story
Preserving Huichol Art for the World
Sebastián Velázquez Cruz
Visionary dedicated to preserving and sharing the richness of Huichol art with the world, creating a bridge between ancestral tradition and contemporary luxury.
"My vision is simple yet powerful: every piece of Huichol art must tell its story, honor its creator, and connect cultures through beauty and authenticity."
Mission
To preserve and promote authentic Huichol art, supporting Mexican artisan communities while bringing their cultural heritage to the international stage.
Vision
To be the global reference in luxury Huichol art, recognized for our authenticity, exceptional quality, and commitment to artisan communities.
Our Values
Identity
Each piece reflects the essence of Huichol culture
Authenticity
Genuine art created by master artisans
Respect
Honor to indigenous traditions and communities
Passion
Love for Mexican art and culture
Our Journey
The Idea is Born
The vision emerges to create a bridge between ancestral Huichol art and the contemporary luxury market.
Structuring
Business model is structured and value proposition is defined, focused on personalization and authenticity.
Development & Connection
Platform development begins and direct contact is established with Huichol master artisans.
First Orders
First customization projects are completed, validating the model and the quality of artisan work.